---
title: How to Select an Audience for Your Campaign
description: Learn how to assign an existing audience to a campaign.
---

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1. [AdLever Knowledge Base](https://help.adlever.io/en/knowledge-base?hsLang=en)
2. [Audience Setup](https://help.adlever.io/en/knowledge-base/audience-setup?hsLang=en)
3. [Getting Started](https://help.adlever.io/en/knowledge-base/audience-setup?hsLang=en#getting-started)

January 2, 2026

# How to Select an Audience for Your Campaign

Every AdLever campaign begins with choosing an audience. You can import contacts from your CRM, purchase audience data from AdLever’s database, upload your own audience file, or reuse an existing audience. This article explains each option so you can choose the right path for your campaign goals.

![Screenshot 2026-01-02 at 3.29.17 PM](https://help.adlever.io/hs-fs/hubfs/Screenshot%202026-01-02%20at%203.29.17%20PM.png?width=670&height=353&name=Screenshot%202026-01-02%20at%203.29.17%20PM.png)

![Screenshot 2026-01-02 at 3.30.46 PM](https://help.adlever.io/hs-fs/hubfs/Screenshot%202026-01-02%20at%203.30.46%20PM.png?width=670&height=352&name=Screenshot%202026-01-02%20at%203.30.46%20PM.png)

 

- [Integrations](https://help.adlever.io/en/knowledge-base/integrations?hsLang=en)
- [Audience Setup](https://help.adlever.io/en/knowledge-base/audience-setup?hsLang=en#main-content)

    - [Data Marketplace](https://help.adlever.io/en/knowledge-base/audience-setup?hsLang=en#data-marketplace)
    - [Getting Started](https://help.adlever.io/en/knowledge-base/audience-setup?hsLang=en#getting-started)
    - [CRM Integration](https://help.adlever.io/en/knowledge-base/audience-setup?hsLang=en#crm-integration)
    - [File Uploads](https://help.adlever.io/en/knowledge-base/audience-setup?hsLang=en#file-uploads)
- [Creative Setup](https://help.adlever.io/en/knowledge-base/creative-setup?hsLang=en#main-content)

    - [Creative Generator](https://help.adlever.io/en/knowledge-base/creative-setup?hsLang=en#creative-generator)
    - [File Uploads](https://help.adlever.io/en/knowledge-base/creative-setup?hsLang=en#file-uploads)

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